You already have the people.
For studios, gyms, clubs, salons, clinics and companies who bring their own community
The arrangement
You built the audience. We built the place.
Filling a trip is the hard half of this business. Finding eighteen people who trust you enough to fly somewhere on your recommendation takes years, and you have already done it: a class list, a membership, a client book, a team.
We cannot buy that, and we have stopped trying. What we can do is hand you a whole camp in the largest sand sea in Morocco, with nobody else in it, and run every hour of the ground so that you can spend the week doing the thing your community came for.
Last reviewed 2026-09-12.
Who brings a group
Six kinds of business, one arrangement
If you have a room of regulars, you have the hard part already.
Yoga and pilates studios
You already run a timetable your members plan their week around. A desert week is the same relationship in a different place: your teaching, your people, your name on the trip. Practice happens in a covered majlis in the middle of the day and on open sand at dawn.
Gyms and training clubs
Strength, mobility, running, cycling, trail. The dunes are the hardest and most interesting terrain most of your members will ever train on, and the recovery side of it, long meals, real sleep, no phone, is the part they talk about afterwards.
Clubs and associations
Motorcycle and 4x4 clubs, photography circles, astronomy societies, alumni groups, collectors. A membership is a ready-made group with a shared reason to travel, and the erg gives it something no meeting room or annual dinner can.
Salons and beauty businesses
A client trip is the strongest loyalty tool a salon has, and almost nobody offers one. Eight to eighteen of your best clients, three days, your brand on the whole thing. It also photographs in a way that fills the following year.
Clinics and practices
Aesthetic clinics, wellness practices, physiotherapy, longevity and integrative medicine. A curated client retreat that is credible rather than promotional, in a place with no signal and no other guests.
Companies and teams
Seminars, team weeks, kick-offs and teambuilding for a whole department. Sessions in the morning, terrain in the afternoon, one long table at night, and a group that comes back having actually spoken to each other.
How it works for you
What the organiser keeps, and what we carry
- You have the hard part
- Filling a trip is the difficult half of this business, and you have already done it. You have a list, a room of regulars, a membership. We have never been able to buy what you built, which is exactly why this arrangement works.
- You keep the relationship
- Your name is on the week. We do not contact your clients afterwards and we do not sell them anything. We are the part nobody sees.
- You set the price
- We quote you a net figure for the whole camp on your dates. What you charge your community above it is your business, and it does not appear anywhere on our side.
- You set your own margin
- We quote you one net figure for the whole camp, set case by case for your dates and group. What you charge your community above it, and what you keep, is entirely your own decision.
- One supplier, one invoice
- Camp, all meals, guides, activities, our own 4x4s and our own drivers. Your bookkeeper deals with one company rather than eleven.
- We say no when it is wrong
- Wrong season, wrong group size, a format that will not fill. We would rather lose the booking than run a week your community remembers badly.
We do not publish rates. The season, the length and the shape of a programme change what a week costs to run, and a number on a public page becomes a ceiling in every conversation after it. Send dates and a group size and the written net figure comes back within 24 hours. If you want the arithmetic behind your own pricing first, it is set out here.
The first one
Five things every organiser learns the hard way
Written so that you do not have to learn them the hard way.
Eight to twelve for the first one
Your most committed people, the ones who come to everything. They are easy to travel with, they forgive the small things, and they sell the second edition for you without being asked.
Three nights, not two
Two nights makes the journey the main event. On the third day the group stops being a collection of clients and becomes something else, which is the thing you actually came for.
Announce with the terms already written
Get our proposal and our cancellation terms first, then write yours on top. A community trip announced on a verbal hold is a risk you have not priced.
Keep half the day empty
Every first-time organiser overfills the programme. The desert does most of the work on its own, and the unscheduled afternoon is what people describe when they get home.
Book eight to ten months out
The good weeks between October and April go early. If you want a specific week for your community, the conversation starts the season before.
Questions
Asked before the first edition
Can a yoga studio or gym bring its own members to the Sahara? +
How does a client trip work for a salon, a clinic or a private practice? +
Do we need to be a retreat professional to organise this? +
How does the money work for the organiser? +
Can a company run a teambuilding week rather than a client trip? +
What group size makes the economics work? +
Who handles the travel to Morocco? +
When should a community trip be scheduled? +
Tell us what you run and how many you can bring.
A rough number is enough to start. You will have a net figure for the whole camp, the itemised inclusions and a day-by-day outline within 24 hours, and you can take that to your community before committing to anything.
Ask for a net proposalRelated: hosting at the camp, the numbers first, group trips.
If you are bringing a team rather than clients
Team weeks and teambuilding, and why we do not sell you an exercise →Private buyout
Ask for your dates
The whole camp for your group, from two guests to eighteen. Tell us when and how many of you: a written proposal for the whole camp comes back within 24 hours, with no commitment.
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2019
Open since
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4.8★
TripAdvisor
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8 tents
One group at a time
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24h
A written proposal, no commitment
For groups
Other ways to take the whole camp
- Private caravan and celebrations Three days or more, a chef, a butler and a night in the dunes
- Sahara training camps Clubs, gyms and teams, with 4x4 support and a kitchen for athletes
- Team building No signal, one table, real effort and nothing to escape to
- Group trips Up to twenty travelling together, with the whole camp to yourselves
- A family buyout Three generations, the whole camp, the sleeping map sent before you book
- Executive offsites A leadership team, two or three nights, no signal and one long table
- Board offsites Confidentiality, close protection and arrival by helicopter
